"I thought this was a fascinating take on the need within companies for stories… Companies spend a lot of money looking for these stories. Traditional product companies had to ask people and users to tell their stories, normally through market research. Web companies are at a huge advantage: they have rivers of usage data flowing through their servers, and the problem inverses – how to make sense and tease out meaning and interest from such a torrent." This is very good; I'm looking forward to future installments.

"If Ferelden has room for priests, elves, mages and golems then why doesn’t it have room for sceptics and scientists too?" Lovely notion – roleplaying an aetheist in Dragon Age (as best possible within the game). In this case, the player character believes in magic, but not in the montheist religion that much of the world ascribes to; miracles are really just magic at work. Subsitute "magic" for "science" and you begin to see his point. It's a nicely thought-through piece.

"The closer has confounded hitters with mostly one pitch: his signature cutter." Lovely motion infographics – informative, and powerfully confirming the narration.

"The move during the past 10 years or so has been from cameras being precision mechanical devices to molded polycarbonate containers for electronic components. This has meant a lowering of overall physical quality. What one gets in terms of features, functions and image quality is higher than ever before, but the satisfaction of owning and using a high quality mechanical and optical device has for the most part evaporated. Only the top models within any brand produce a tactile satisfaction and please one's esthetic sense." The quotation is from Michael Reichmann; the discussion that follows is as thoughtful as usual from TOP's readers.

"Locative social media is especially interesting because it directly affects how people move through the city. It can be terrifically fun and useful for people who fit its prescribed social model." This kind of proscription (or encouragement) of behaviour is interesting, and I think there are a variety of ways to do it "sensibly". And: how did you expand the group of "people who fit its prescribed social model"? Small changes of behaviour, amongst larger groups, are much, much more interesting.

"Apple is creating an ecosystem of the kind of customers I don’t want. With the ridiculous approval process leaving bugfixes to take over a week to show up, with prices being driven down to nothing by farting apps… it just feels hostile to me. While I have plenty of great customers who have been raving about the app, all it takes is one little issue and it all comes crashing down." Sad, really.

It's the hip-hop-songs-as-charts meme, but about being a PC gamer. Moderate chuckles abound.

It's Oregon Trail, but where you take everybody's favourite emo band on tour of the states. Surprisingly deep and detailed, an affectionate tribute to Apple II entertainment and the rigours of being a touring rock band. It is very silly, and somewhat ace, and will be getting a blog post in due course.

"Tips and tricks only the pros knew, UNTIL NOW! Get ready to PWN up some NUBS on Xbox Live and get some MAD BP'S BRO!" I'm pretty sure I've played this guy.

"These are just various photos taken during the development cycle of the businessib. Enjoy them. We hope you think they are as hilarious as we do." Oh my word.

"If you keep the city and concentrate on putting more world into it, imaginativeness becomes the primary obstacle– you can add things into this city without having to add much physical space and new assets. There's legions of empty storefronts and empty buildings, waiting to be filled. And media– web sites, radio stations, tv shows– don't take up space either. Think of this cheap empty space as a place to tell new stories, because as a developer, you are good at this." Iroquois, hitting many nails on the head all at once, again.

The Guardian Open Platform launches, with their Content API, their Data Store, and a selection of client libraries for the API (one of which I did a smidge of work on). This is not just a good thing, it's a good thing Done Right, and I'm looking forward to what's next from the Open Platform team.

"A collection of accidents that happened while working on maps and other graphics." Bloopers from interactive infographics. Delightful; the patina and happy accidents of the 21st century.

Custodian is the Ruby gem for accessing the Guardian Open Platform Content API that James Darling, Kalv Sandhu, and I (although my contribution was minor) built. There's a Google Code link to it, but I'd imagine the github version is where the action will be.

"You may not know his name but you will certainly know his work: Morris Cassanova (aka Mr Chicken) designs and makes signs for most of the fried chicken shops in the UK." That's a good market to have sewn up, I'd imagine.

Jones annotates his screengrabs from the James Coburn classic; lovely to see it all captured so well, even if I'd disagree that the plot is a thing of "gossamer" – it's a _tiny_ bit thicker, surely?

"This jQuery plugin generates sparklines (small inline charts) directly in the browser using data supplied either inline in the HTML, or via javascript." Nifty.

"…when we step into the shoes of that avatar, be it 1st-person, 3rd-person or otherwise, we exit the darkened movie theater paradigm and enter an intricate, performative, exploratory lab of untested ideas and speculation. We enter a playful space that feels and responds much more like a live theater rehearsal than an interactive movie or a triggered series of movie clips." Michael debunks the games-as-cinema analogy with an interesting take that considers them as more like theatre rehearsal.

"This is not a book about the VCS, nor breakout, nor video games and video game culture; it is a chronicle of the experience of that entity we might call “the player.” Oddly, there is little I can take from it in terms of approaches to video gaming or thoughts on the VCS Breakout. But it did enlarge my perspective and help me think about physiological, cognitive, and, let us say, monomaniacal aspects of video game play. Nervous, very dreadfully nervous Sudnow has been, but why would I say that he is mad?" Sudnow passed away very recently; I really ought to read his book, more than ever.

"[s3fm]… lets anyone run a streaming radio station, with just a folder of MP3s. Put those MP3s in an Amazon S3 bucket, and give your friends the S3 FM link."

Matt's talk (in English) from Lift 09, on scientific fiction, stories, and the design process. Good stuff – not too long – and wonderfully filmed: the cameraman focuses on his hands as much as his face, which is just perfect.

NeoGAF users band together to make a perfect, eight-stage, LittleBigPlanet rendition of Contra. Remarkable, especially the behind-the-backdrop puppeteering that makes the walking-into-the-screen levels possible. This had better not get a takedown slapped on it, because it's phenomenal.

"Perfect gift for any World of Warcraft player or other MMORPGer in general. You get one "main" glass and one "alt" glass. Serving idea: fill your main with your alcoholic beverage and your alt with your chaser since mains are typically stronger than alts." Oh dear. (But: good gag, and dangerous for drinking games).

"SFZero is a Collaborative Production Game. Players build characters by completing tasks for their groups and increasing their Score. The goals of play include meeting new people, exploring the city, and participating in non-consumer leisure activities."

"One of my enduring passions is exploring graphic design with programmatic and generative systems. While some aspects of design require the skilled hand of the designer, others can be formalized and explored by computer. For those tasks, Mathematica is an exceptional tool." Some lovely thinking around generative design.

"Not to be outdone (well, maybe a little outdone), we've combed through hours of imaginary data here at Consumerist HQ and put together a similar animation that illustrates Starbucks' explosive growth over the past 20 years. Enjoy." I did.

Obvious, when you think about it; if you're going to mash up one track in five, why not find another? What's remarkable is how well Brubeck's piano and Paul Desmond's sax fit the melody, as well as the stilted rhythm, of Radiohead's "Fifteen Step".

"SmartSwitch doesn't restrict the user from turning on a light, but rather it passively encourages behavior change. SmartSwitches can be programmed to respond to either personal or communal electrical usage. In a home wired with SmartSwitches, lights can become harder to turn on during hours of peak demand." Just right.

"Obama Says: Yes We Can is a Simon Says game based on Barack Obama's New Hampshire Primary speech, as later turned into song by will.i.am. Watch the game create a pattern of button and direction presses, and repeat that pattern correctly to score! The more you get correct, the harder the patterns become – can you keep up?" Oh blimey.

Lots of good stuff in here I didn't know about, all for your DS, and all not illegal. Hurrah for homebrew.

"With DS Reader you can read any e-book (or text file) on your DS. It even has a great little bookmarking function to keep track of your progress." Ooh.

"Game Trivia Catechism is a multiple-choice trivia game, testing your knowledge of video gaming. It can be played as straight trivia, or as part of a story that follows Al and Sally as they compete in the King of Game Trivia Tournament." Looks awesome.

"Current mass-market games present simulations of incredible fidelity. Many of these titles also push genre boundaries and offer new mechanics to players. The problem, argues Ubisoft’s Patrick Redding (FAR CRY 2), is that these two developments are disconnected. Game output appears information-rich, but how much of that information can the player actually use to play better, and how much of it is just there to be spectacular or cinematic?" I would pretty much kill to see this. Gah.

For those of you who might not be aware of its size, James has put the size of Gaza in context through comparing it to maps of other cities. Simple, effective communication.

"As editorial director of Ladybird Books, Douglas Keen, who has died aged 95, was responsible for the first experience of reading of millions of children." Myself included; I learned to read with Peter, Jane, and my Mum, sitting on my bedroom floor each morning.

Amazingly, a few in here I didn't know – "move selection" and "delete only whitespace" for starters.

"I call this new form "procedural rhetoric," a type of rhetoric tied to the core affordances of computers: running processes and executing rule-based symbolic manipulation. Covering both commercial and non-commercial games from the earliest arcade games through contemporaty titles, I look at three areas in which videogame persuasion has already taken form and shows considerable potential: politics, advertising, and education. The book reflects both theoretical and game-design goals." Add to cart.

"I won’t rant about how our tax dollars pay for these images and how we deserve better. But what I do find alarming is that these documents are used to brief major decision makers. These decision makers may know a thing or two about policy and politics, but if decoding and understanding the armed forces budget is the goal of these documents, then there is a huge failure here." Datafail and slidecrime, all under one roof.

"The true orator is one whose practice of citizenship embodies a civic ideal – whose rhetoric, far from empty, is the deliberate, rational, careful organiser of ideas and argument that propels the state forward safely and wisely. This is clearly what Obama, too, is aiming to embody: his project is to unite rhetoric, thought and action in a new politics that eschews narrow bipartisanship. Can Obama's words translate into deeds?" Nice article on rhetoric and oratory. Cicero really is quite the writer, you know; ages since I've read him, but this brings it all back.

"When the mechanics are broken there – no matter what great ingredients or designs you had – the dish disappoints. Execution is very much part of the analysis there – as is service, mis-en-scene. Food is never evluated (in the Guide Micheline sense) out of context… but the mechanics are fundamental to everything else." Robin Hunicke on another parallel to games criticism; I think she might be onto something, and it's another good contribution to the mound of Mirrors' Edge coverage.

"Though few gamers might be interested in long haul trucking, there is nothing wrong with concentrating on a small group of gamers and offering them the best experience they can get within their limited requirements. In fact, the more MMO developers who realize this—that a small group of loyal players is better than a huge group of disinterested players—the better, honestly." Very true – a nice conclusion to Matthew Kumar's round-up of a somewhat niche – but interesting sounding – browser MMO.

"The moisturiser, far from the trusted friend and counsellor of the first reading, is The Picture of Dorian Gray." Alex tries to read that Nivea ad that's all over stations right now. It is confusing.

"We think it's one of the greatest inventions of the twentieth century." Awesome. This is why kids go into engineering.

"Maps, databases and other resources that help you dig deeper." A shame the raw data isn't available, but great they're collating this stuff and seeing it as another channel of news they provide.

"A favorite on college Unix systems in the early to mid-1980s, Rogue popularized the dungeon crawling computer game dating back from 1980 (and spawned entire class of derivatives known collectively as "roguelikes"). gandreas software now presents the classic for the iPhone/iPod Touch." Oh god, Rogue for the iPhone. Unusual gestural interface, but it's a perfect port, and brings back memories of being 7 all over again. Needless to say, I installed it immediately.

"Flare is an ActionScript library for creating visualizations that run in the Adobe Flash Player. From basic charts and graphs to complex interactive graphics, the toolkit supports data management, visual encoding, animation, and interaction techniques. Even better, flare features a modular design that lets developers create customized visualization techniques without having to reinvent the wheel." Oh, that could come in useful

"This shocking but real dialogue that features in this film gives a clear indication of how the UK today is demonising children." Powerful advertising, for a strong campaign.

"We MUST keep arguing for, and ensure, that all our young people are valued, challenged and that the highest expectation what they can do and where they can go is the minimum they experience when they are in the education system. We’re failing them if we don't and if that's the case then get somebody in who can do it." Yes.

"The application works by assuming a constant viewing angle (35-45 degrees), typical for when the device is placed on a tabletop. The 3d scene’s perspective is warped using anamorphosis…" Awesome.

"OmniDiskSweeper is a utility for quickly finding and deleting big, useless files and thus making space on your hard disks."

"Mockups feels like you are drawing, but it's digital, so you can tweak and rearrange controls easily, and the end result is much cleaner." Interesting-looking prototyping/wireframing tool.

"The Tinkering School offers an exploratory curriculum designed to help kids – ages 7 to 17 – learn how to build things. By providing a collaborative environment in which to explore basic and advanced building techniques and principles, we strive to create a school where we all learn by fooling around. All activities are hands-on, supervised, and at least partly improvisational." Sounds fantastic.

"What do we sing about, when we sing about the body?" Lovely infographic, ever-so mildly NSFW. Hint: hip-hop talks a lot about bottom.

"Dark! All-encompassing, eternal darkness! Human eyes cannot penetrate the stygian blackness of this unholy confection!" Lovely.

"iPhon.fr posts (via Gizmodo) screenshots of what claim to be the upcoming Nike+ running application for iPhone." Pretty, and with a greater emphasis on The Graph. Want.