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	<title>Comments on: Bike Hero-gate</title>
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	<link>http://infovore.org/archives/2008/11/21/bike-hero-gate/</link>
	<description>a weblog by Tom Armitage</description>
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		<title>By: good post</title>
		<link>http://infovore.org/archives/2008/11/21/bike-hero-gate/comment-page-1/#comment-123001</link>
		<dc:creator>good post</dc:creator>
		<pubDate>Tue, 25 Nov 2008 00:38:33 +0000</pubDate>
		<guid isPermaLink="false">http://infovore.org/?p=1913#comment-123001</guid>
		<description>Good post. This is Marc Ecco-esque (staged a fake tagging of air force 1), where a fraction of the audience will resent they were tricked, but the bottom line attention gained far outweighs this risk.
http://www.homelandstupidity.us/2006/04/18/marc-ecko-tagged-air-force-one/</description>
		<content:encoded><![CDATA[<p>Good post. This is Marc Ecco-esque (staged a fake tagging of air force 1), where a fraction of the audience will resent they were tricked, but the bottom line attention gained far outweighs this risk.<br />
<a href="http://www.homelandstupidity.us/2006/04/18/marc-ecko-tagged-air-force-one/" rel="nofollow">http://www.homelandstupidity.us/2006/04/18/marc-ecko-tagged-air-force-one/</a></p>
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		<title>By: Bike Hero &#124; Barra Juegos</title>
		<link>http://infovore.org/archives/2008/11/21/bike-hero-gate/comment-page-1/#comment-122790</link>
		<dc:creator>Bike Hero &#124; Barra Juegos</dc:creator>
		<pubDate>Mon, 24 Nov 2008 03:14:46 +0000</pubDate>
		<guid isPermaLink="false">http://infovore.org/?p=1913#comment-122790</guid>
		<description>[...] (via infovore) [...]</description>
		<content:encoded><![CDATA[<p>[...] (via infovore) [...]</p>
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		<title>By: movie fan</title>
		<link>http://infovore.org/archives/2008/11/21/bike-hero-gate/comment-page-1/#comment-122376</link>
		<dc:creator>movie fan</dc:creator>
		<pubDate>Sat, 22 Nov 2008 03:24:38 +0000</pubDate>
		<guid isPermaLink="false">http://infovore.org/?p=1913#comment-122376</guid>
		<description>whether or not it&#039;s a viral video, it still rocks... i could not tell at any point that it was fake</description>
		<content:encoded><![CDATA[<p>whether or not it&#8217;s a viral video, it still rocks&#8230; i could not tell at any point that it was fake</p>
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		<title>By: AdHack Blog &#8211; Bike Hero is a Fake Fan Ad</title>
		<link>http://infovore.org/archives/2008/11/21/bike-hero-gate/comment-page-1/#comment-122308</link>
		<dc:creator>AdHack Blog &#8211; Bike Hero is a Fake Fan Ad</dc:creator>
		<pubDate>Fri, 21 Nov 2008 19:05:34 +0000</pubDate>
		<guid isPermaLink="false">http://infovore.org/?p=1913#comment-122308</guid>
		<description>[...] Tom Armitage says: You might have seen a Youtube video entitled “Bike Hero” in my links yesterday. I believe I said that “there is nowhere that this is anything less than awesome”. [...]</description>
		<content:encoded><![CDATA[<p>[...] Tom Armitage says: You might have seen a Youtube video entitled “Bike Hero” in my links yesterday. I believe I said that “there is nowhere that this is anything less than awesome”. [...]</p>
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		<title>By: Bike Hero-gate &#187; Blog &#187; tomtaylor.co.uk</title>
		<link>http://infovore.org/archives/2008/11/21/bike-hero-gate/comment-page-1/#comment-122256</link>
		<dc:creator>Bike Hero-gate &#187; Blog &#187; tomtaylor.co.uk</dc:creator>
		<pubDate>Fri, 21 Nov 2008 12:00:27 +0000</pubDate>
		<guid isPermaLink="false">http://infovore.org/?p=1913#comment-122256</guid>
		<description>[...] Bike Hero-gate. &quot;Bike Hero, it turns out, is a &#8220;viral&#8221; ad for Guitar Hero World Tour, filmed by an advertising agency. I&#8217;m disappointed not because it&#8217;s fake, but because they felt the need to disguise it as a real piece of footage.&quot; [...]</description>
		<content:encoded><![CDATA[<p>[...] Bike Hero-gate. &quot;Bike Hero, it turns out, is a &ldquo;viral&rdquo; ad for Guitar Hero World Tour, filmed by an advertising agency. I&rsquo;m disappointed not because it&rsquo;s fake, but because they felt the need to disguise it as a real piece of footage.&quot; [...]</p>
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